Culture & Change Consultants – Newcastle & Sydney

Build a healthy team culture that engages your people, enables growth and creates an energetic, positive and connected workplace. Based in Newcastle and working with organisations across Sydney, the Hunter Region and beyond, we help you break barriers to change and get everyone on board.

How Culture & Change Consulting Works

Workplace culture and organisational change are deeply connected. When your organisation’s culture is flexible and people-focused, change becomes an opportunity rather than a threat. When it’s rigid or disconnected, even small shifts can feel overwhelming. 

As culture change consultants, we help you articulate your purpose, values, strategy and behaviours so there’s clarity and consistency across your organisation. We also support you through times of change – whether that’s a restructure, leadership transition, growth phase or a shift in strategic direction – making sure your people wholeheartedly buy into new ways of working. 

Research backs this up: according to MIT Sloan, a toxic workplace culture is 10.4 times more likely to drive employee attrition than compensation. And Gallup’s global data shows only 23% of employees are actively engaged at work. Getting culture right isn’t a nice-to-have – it directly impacts retention, performance and your bottom line. 

Corporate culture consulting in practice!

What Is Workplace Culture?

Workplace culture encompasses the shared values, beliefs, behavioural norms and practices that shape how employees interact, make decisions and deliver work within an organisation. It’s reflected in everything from leadership communication styles to how meetings are run, how feedback is given and how change is managed. 

A strong, healthy culture doesn’t happen by accident. It’s built through deliberate and intentional leadership, open communication and a commitment to aligning what your organisation says with what it does every day. That’s where we come in. 

What Is Organisational Change?

Organisational change takes many forms: restructures, mergers, new leadership, digital transformation, shifts in strategy or evolving market conditions. Whatever the trigger, change involves rethinking the status quo and often has company-wide impact on people, processes and performance.

The difference between change that sticks and change that stalls comes down to people. When employees understand the ‘why’ behind the change and feel supported through the transition, organisations move faster and with less disruption. Our change management consultants work alongside your leadership team to make that happen.

Our Approach to Culture & Change

Every organisation is different, which is why we don’t use off-the-shelf solutions. Our culture change framework follows four phases, tailored to your specific context and goals

Diagnostic tools for culture & change

As part of our work together, our culture change consultants may ask your people to spend some time completing the following diagnostic tools.

Opportunities – Obstacles Quotient (QO2) Profile

Provides feedback on how an individual responds to new situations and change, solves problems, focus on goals and how they view time.

Team Management Profile (TMP)

Gives you insights into how you prefer to work and how you're likely to interact with others in the workplace.

Emotional Quotient Inventory (EQ-i 2.0)

Measures an individual's emotional intelligence. It's based on 15 competencies grouped into five composites.

Life Styles Inventory™ (LSI)

Uses self-assessment and colleague feedback to identify your thinking and behavioural styles (strengths and weaknesses).

The Seed team have been part of bringing unity and wonderful work practices to our team, they have helped us shape our cultural values, they have worked on frameworks for Workforce Planning, Rem Structures and many other projects. In their work they bring clarity, experience and always some fun. I could not more highly recommend this team, and I look forward to continue to work together!

Clare Steele – CEO
Compassion Australia

‘Do you have an inspirational way of sharing your changed future?’

What We Deliver

We work with organisations across not-for-profit, government, education, healthcare and professional services sectors. Our culture and change services include:

  • Culture review and planning (articulating your current state and mapping the path to where you want to be)
  • Organisational review and design (restructuring roles, teams and processes to support strategic goals)
  • Change implementation and management (guiding your people through transitions with clarity and confidence)
  • Leading Through Change‘ workshops (practical skills and frameworks for managers and leaders navigating change)
  • Tailored change frameworks (bespoke models designed for your organisation’s specific context and challenges)
  • Employee engagement and culture programs (initiatives that boost connection, wellbeing and team performance)

Your Culture & Change Consultants

Seed People Consulting is led by Stacey Kelly (Stace) and Julia Fiore (Jules), who bring decades of combined experience in organisational development, leadership coaching and culture transformation. Our team is fully accredited in a range of psychometric and diagnostic tools, and we’ve worked with organisations of all sizes, from local businesses in Newcastle to national not-for-profits and government agencies across Sydney and beyond.
We’re not the consultants who hand you a report and walk away. We roll up our sleeves, work alongside your team and make sure the changes we help you design actually take hold.

Frequently Asked Questions

A culture change consultant helps organisations assess their current workplace culture, identify gaps between where they are and where they want to be, and develop practical strategies to shift behaviours, values and practices. At Seed People Consulting, this includes using tailored assessment tools to measure your starting point, co-designing your desired future state with your leadership team, and delivering workshops and programs to embed lasting change.

Meaningful culture change typically takes 12 to 24 months, depending on the size of your organisation and the scale of change needed. Initial shifts in behaviour and mindset can often be seen within the first three months through targeted workshops and leadership coaching, but embedding cultural change so it becomes ‘the way we do things around here’ takes sustained effort and commitment from leadership.

Common indicators include high staff turnover, low employee engagement scores, difficulty attracting talent, frequent conflict or communication breakdowns, resistance to change, and a disconnect between your organisation’s stated values and everyday behaviours. If your leadership team is hearing ‘that’s just the way things are around here’ as an excuse for underperformance, that’s a clear signal.

We use a combination of employee surveys, leadership interviews and observational assessments. These give us both quantitative data and qualitative insights to build a clear picture of your cultural strengths and the areas that need attention.

Culture consulting focuses on shaping the underlying values, behaviours and norms that define how your organisation operates. Change management is about guiding people through specific transitions, such as restructures, new systems or strategic shifts. In practice, the two are closely connected: sustainable change requires a supportive culture, and evolving your culture is itself a form of change. At Seed, we work across both because they’re rarely effective in isolation. Read more about navigating organisational culture uncertainty.

Yes. While our team is based in Newcastle, we regularly work with clients across Sydney, the Hunter Region and throughout Australia. We deliver a mix of in-person and virtual consulting, workshops and coaching to suit your organisation’s location and needs.

Read our latest blogs on culture & change